Where to Buy HelloFresh Spices: Official, Target, and DIY Recipes

You know that stack of HelloFresh recipe cards you’ve been holding onto? The ones that promise a delicious weeknight dinner but are currently taking up space in your kitchen drawer because you’re trying to remember if you still have a little packet of Southwest Spice tucked away somewhere? Yeah, me too.

I got hooked on the meal kits, and it’s the spice blends that kept me coming back. But once you decide to pause the subscription or just want to make the meal without the box, you hit a wall: where do you actually buy those little packets? Turns out, plenty of people are in the same boat. Customers have said, “I use the fry seasoning and Tuscan spices quite a bit to recreate your recipes.

I wish you would sell them separately.” — One person noted that they use the fry seasoning and Tuscan spices quite a bit to recreate the recipes. “I wish you would sell them separately.”

So I went down the rabbit hole. Here’s what I found: the official options are limited, there are a couple of third-party workarounds, and if you’re patient, you can mix up a pretty close version yourself.

Key Takeaways

The official HelloFresh store sells exactly three blends (Fry Seasoning, Tuscan Heat Spice, and Southwest Spice Blend), either individually or as a combo pack.

A six-blend bundle (Chermoula, Cajun, Central American, Zanzibar Curry, North Indian Curry, and Ras el Hanout) is available from a UK-based retailer called Seasoned Pioneers for £19.95.

Crowdsourced DIY recipes from Reddit and cooking forums replicate over 30 HelloFresh blends using common pantry spices — the most comprehensive option if you don’t want to hunt down packets.

The official HelloFresh store: what you can buy direct

Yes, you can buy the spices straight from HelloFresh, but the selection’s pretty narrow. Their market page sells three blends, and that’s it for now. They’re all gluten-free, 100% natural, and vegan/vegetarian friendly, and they come with actual usage instructions — no guesswork.

Fry Seasoning

This is the one you probably use on roasted veggies from your meal kits. HelloFresh says to sprinkle 1 tablespoon per 1.5 pounds of potatoes, sweet potatoes, carrots, Brussels sprouts, or squash, then roast or sauté until browned and tender.

Per tablespoon: 20 calories, 0mg sodium. Basically just flavor.

If you want to make your own: equal parts garlic powder, onion powder, and paprika. Mix and you’re done.

Fry Seasoning being sprinkled onto Brussels sprouts on a baking sheet
Fry Seasoning is the MVP for roasted veggies — one tablespoon per pound and you’re set.

Tuscan Heat Spice

The go-to for quick chicken or shrimp dinners. Use 1 tablespoon per pound of chicken, steak, shrimp, salmon, or ground beef (8–12 ounces for ground meat). Sear, grill, or roast.

Per tablespoon: 25 calories, 0mg sodium.

DIY version: Combine 4 parts dried basil, 2 parts dried rosemary, 2 parts dried oregano, 2 parts garlic powder, 1 part cayenne pepper, and 1 part ground fennel. Shake it up.

Chermoula spice blend pouch from Seasoned Pioneers beside raw prawns
Seasoned Pioneers packs six blends including Chermoula, which is great on prawns and worth the UK shipping.

Southwest Spice Blend

Perfect for tacos, burrito bowls, or anything you want a smoky kick on. Same usage as Tuscan Heat — 1 tablespoon per pound of protein. Also works with tilapia.

Per tablespoon: 25 calories, 60mg sodium. The salt is doing some work here, so keep that in mind if you’re watching your intake.

DIY version: 4 parts garlic powder, 2 parts cumin, 2 parts chili powder. That’s it.

These three are fine, but if you’re looking for the other blends that come in your kits — like the Chermoula or the Shawarma, you’re out of luck on the official store. Customers have asked for more blends, but for now, you have to look elsewhere.

Shopper looking at a nearly empty spice shelf in a Target grocery aisle
You’ll find Southwest Spice at Target online, but in-store stock is hit or miss — check before you go.

Where else to buy: third-party retailers

If the official store doesn’t have what you need, there are a couple of other places worth checking — and one of them is a real win for variety.

Seasoned Pioneers (UK-based, ships online)

This is the main retailer for a dedicated HelloFresh spice bundle. It costs £19.95 and includes six blends:

  • Chermoula Spice Blend (great with prawns)
  • Cajun Spice Blend (warm and cozy Cajun stew)
  • Central American (Mexican feast night)
  • Zanzibar Curry Powder (make the most popular Zanzibar curry)
  • North Indian Curry Powder (impress friends)
  • Ras el Hanout Spice Blend (spice up your wraps)

Each pouch is resealable, gluten-free, 100% natural, hand-packed in the UK, and vegan/vegetarian friendly. You can also buy individual pouches if you only need one or two blends. If you’re in the US, just check the shipping costs before you order — it might still be worth it if you want a big variety in one go.

Target (US)

Target sells the Southwest Spice Blend online. It’s not guaranteed in every store, but the online listing is there. If you’re a Target Circle, Circle Card, or Circle 360 member, you might get a small discount. It’s not a huge selection, but it’s a solid backup if you’re already doing a pickup order.

Customer reading HelloFresh spice product reviews on a laptop with a coffee mug
Reviews ask for bigger packets and more blends — you’re not alone in wanting more from the official store.

Are HelloFresh spices available in grocery stores?

The short answer is no — at least not in the way you’d hope.

The full range is online-only. There’s no confirmed presence at Walmart, Kroger, or other major US grocery chains. Target carries the Southwest blend online, but in-store stock varies wildly by location. The Seasoned Pioneers bundle is also online-only (and based in the UK).

I know, I looked too. It feels like a no-brainer — if HelloFresh can deliver meal kits to your door, why aren’t the spices on store shelves? They’re just not there yet. So your best bets are the official site, a guide to HelloFresh spice blends, a third-party online retailer, or your own spice cabinet.

What customers wish HelloFresh would change

If you’ve been frustrated by the limited options, you’re not alone. The reviews on the HelloFresh product page show customers want individual spices, larger packets, and more blends.

Person mixing homemade Southwest spice blend with cumin, garlic powder, paprika, and other spices in a bowl for cooking or seasoning.
The DIY Southwest blend is just four parts garlic powder, two cumin, two chili powder — done.

Customers want to buy the spices individually, not just in the three-pack. They want larger packet sizes — the flavors are great, but the packets run out fast. And they want more blends, like the roasted garlic herb butter packs that come in some of the kits.

One customer said they wished the product came in bigger sizes but loved the flavors. Another added, It would be nice to order the roasted garlic herb butter packs too.

So if you’ve been wanting these things too, you’re not the only one. Which is probably why so many people have turned to making their own.

Six glass jars filled with different spices labeled Berbere, Shawarma, Za'atar, Golden Curry, Harissa, and Thai Seven on a kitchen countertop with a plant and salt and pepper shakers in the background.
Once you start mixing your own, you can cover over 30 blends from your existing spice cabinet.

DIY at home: crowdsourced recipes for 30+ spice blends

This is the longest section, but I wanted to make it a reference for you. These recipes are crowdsourced from Reddit, personal blogs, and cooking forums — they’re community approximations, not official HelloFresh recipes. They’ll get you close, but they won’t taste like the packet. Still, for most of us, close enough is a win.

I’ve grouped them so you can find what you need quickly.

The global flavors

  • Berbere Spice Blend (Ethiopian-style, warm and complex): 3 parts paprika, 1 part cayenne, 0.5 part ground coriander, 0.25 part ground ginger, 0.125 part each ground cardamom and ground fenugreek.
  • Shawarma Spice Blend (for homemade shawarma bowls): 2 parts each turmeric and cumin, 1 part each dried coriander, garlic powder, paprika, 0.5 part each ground allspice and black pepper.
  • Tunisian Spice Blend (bold and aromatic, great on grilled meats): 4 parts each ground caraway seed, coriander, smoked paprika, turmeric, chili powder, garlic powder, 1 part each cayenne, cinnamon.
  • Turkish Spice Blend (earthy warmth for kebabs or rice): 2 parts each cumin and garlic powder, 1 part ground coriander, 0.25 part each ground allspice and chili flakes.
  • Thai Seven Spice Blend (for Thai-inspired stir-fries): 2.5 tsp white sesame seeds, 1 tsp each chili flakes, ground coriander, onion powder, 0.5 tsp each garlic powder, shrimp extract powder, 0.25 tsp cinnamon, 0.125 tsp low-heat cayenne.

The American classics

  • All American Spice Blend (versatile for burgers or fries): 1 tbsp each ground cumin, cayenne, onion powder, smoked paprika; 2 tsp garlic powder; 1 tsp each ground coriander, salt, dried parsley; 1/2 tsp black pepper.
  • Bold and Savory Steak Spice (for steak night): Mix 1 part red chili flake, 1 part crushed coriander seed, 2 parts crushed dill seed, 3 parts crushed mustard seed, and 4 parts each dried minced garlic and crushed black pepper. (Variant: add 3 parts kosher salt.)
  • Blackening Spice Blend (classic for blackened fish or chicken): Blend 3 tsp smoked paprika, 1.5 tsp garlic powder, 0.5 tsp each white and black pepper, 0.25 tsp each thyme and oregano, and 0.125 tsp low-heat cayenne.
  • Burger Spice Blend (because plain burgers get boring): Combine 1 Tbsp paprika, 1 1/4 tsp salt, 1 tsp black pepper, 1/2 tsp each garlic powder, brown sugar, and onion powder, and 1/4 tsp cayenne.

The cozy and comforting

  • Cajun Spice Blend (warm and a little spicy): 2 parts each paprika and onion powder, 1 part garlic powder, 1 part each dried oregano and dried thyme, 0.5 part each dried basil and cayenne.
  • Enchilada Spice Blend (for homemade enchiladas on a weeknight): 1 tbsp each chili powder and paprika, 2 tsp each cumin, light brown sugar, kosher salt, 1.5 tsp each onion powder, garlic powder, Mexican oregano, 1 tsp chipotle powder.
  • Fall Spice Blend (cozy sage and thyme vibes): Use 3 parts dried thyme, 3 parts ground sage, 2 parts garlic powder, and 1 part onion powder.
  • Meatloaf Seasoning (simple but exactly what it needs): 2 parts onion powder, 2 parts garlic powder.

The herb-forward blends

  • Herbes de Provence (classic French herb mix): equal parts savory, thyme, rosemary, basil, tarragon, lavender flowers.
  • Italian Seasoning Blend (quick pasta or pizza flavor): equal parts garlic powder, oregano, basil, black pepper, parsley.
  • Mediterranean Spice Blend (bright and herbal): Mix 2 parts dried oregano with 1 part each dried mint, sumac, and ground coriander.
  • Ranch Spice Blend (for the ranch lovers): Combine 2 parts dried parsley, 1.5 parts dried dill weed, 2 parts each garlic powder, onion powder, and dried onion flakes, and 1 part each black pepper and dried chives.

A note on Sri Lankan Curry

I’m still working on the DIY version for this one. The blend is unique, and I haven’t found a reliable approximation yet. In the meantime, the official Sri Lankan Curry Powder is available from the company that makes a few of the HelloFresh blends. If you find a good DIY version, let me know.

Quick comparison: buy vs DIY — which is better for you?

No one-size-fits-all answer here. It depends on your week and what you’re trying to do.

  • Buy the official blends if you want exactly what’s in the packet and don’t want to think about it. The convenience is there, but you’re limited to three blends (Fry Seasoning, Tuscan Heat, Southwest Spice) and you have to order online.
  • Buy the Seasoned Pioneers bundle if you’re in the UK or don’t mind international shipping. Six blends for £19.95 is a solid deal, and the resealable pouches are nice.
  • Go DIY if you want the widest variety, already have a decent spice cabinet, or don’t want to wait for shipping. The DIY recipes cover 30+ blends, and you probably already have most of the spices. Just know they’re approximations — close, but not identical.

For US readers, the best route is probably a mix: buy the Southwest blend from Target if you need it quickly, grab the three official blends from HelloFresh if you want the exact match, and DIY everything else.

Side by side comparison of a bought HelloFresh spice packet and a DIY jar with a cost notepad
Buying official is convenient, but DIY gives you variety and uses what you already have.

Your best next step

So here’s where we land. You’ve got three real paths:

  1. Official HelloFresh store for Fry Seasoning, Tuscan Heat, and Southwest Spice.
  2. Seasoned Pioneers for the six-blend bundle (or Target if you’re in the US and just need Southwest).
  3. DIY recipes for everything else — the way to cover all the blends without tracking down individual packets.

HelloFresh spices aren’t on grocery store shelves, so these are your real options. Check the official store, grab the bundle from Seasoned Pioneers, or mix your own — you’ve got options.

People Also ask

Who supplies HelloFresh spices?

HelloFresh doesn’t publicly name a single supplier for all its spice blends. The official HelloFresh store sells three blends directly—Fry Seasoning, Tuscan Heat Spice, and Southwest Spice Blend—but for other blends like Chermoula or Shawarma, you’ll need to look elsewhere. A UK-based retailer called Seasoned Pioneers offers a six-blend bundle that includes some of the same blends used in HelloFresh kits.

Is HelloFresh sold in stores?

HelloFresh meal kits are not sold in grocery stores—they’re subscription-only and delivered to your door. As for the spices, the full range is online-only. Target does carry the Southwest Spice Blend online, but in-store stock varies by location, so it’s not a guarantee.

What is the fry seasoning that HelloFresh uses?

HelloFresh’s Fry Seasoning is a simple blend of garlic powder, onion powder, and paprika in equal parts. You can buy it directly from the HelloFresh store or make your own at home with those three pantry staples. It’s designed for roasted veggies like potatoes, carrots, and Brussels sprouts.

Why doesn’t HelloFresh sell more spice blends in stores?

HelloFresh hasn’t expanded its spice selection to grocery store shelves yet, despite customer demand for more blends and larger packet sizes. The official store only carries three blends, and while Target stocks the Southwest blend online, in-store availability is spotty. For now, the company seems focused on meal kit subscriptions rather than retail spice distribution.

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Crystal Green

Crystal Green is a vibrant mommy blogger and published author, the creative force behind Tidbits of Experience, the #1 mommy blog that's inspired over a million fans since 2010 with honest, heartfelt insights into everyday life. As a dedicated mom, wife, and expert at taming chaos, she covers a wide range of topics—from navigating parenting challenges like toddler tantrums and teen drama, to practical marriage hacks that keep the spark alive, self-care strategies for busy parents, home organization wins, and family wellness tips.

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