Not all SEO firms are built the same.
Are you working with an SEO firm that is putting your best interest first?
When you are placing your trust in a SEO company in Phoenix, you want to make sure they are actually HELPING you instead of hurting you!
In light of this, here are some points to look out for when choosing the right SEO digital marketing agency for you:
Do they have successful examples they can show you from past work they have done? If not, this is an obvious red flag, but you’d be suprised how many times an agency won’t have any past clients they can showcase. Not only will a legitimate agency have successful examples to show you, but they will also be able to show you what they can do for your site with recommendations.
First, they will do an audit on your website to see what needs to be improved
Yes, some extra services might cost extra, but are well worth it.
- The right company will offer the following services to HELP your SEO.
- Create a content marketing plan including blogs, updating your homepage content and optimizing all content on your site.
- Create social media channels and integrate them with your website (side note: this usually comes as an extra cost).
- Add internal linking to existing content on your site.
- Offer backlinks to your site from high-quality sites.
- Improve your site’s speed if needed and add plugins to boost your SEO.
- Provide an audit to discover broken links and remove spam links.
After these services are added to your SEO plan, you should always be provided with results on how your SEO company is measuring up.
This means showing actual evidence of sites containing backlinks to your site, updated content on your site aimed for SEO and weekly or monthly reports on how your site is performing.
The evidence of your SEO plan working will be in the numbers. Like consistently ranking for targeted keywords, ranking for a variety of long-tail keywords and ranking on the 1st page of Google.
It takes two to tango and it also takes two to for a powerful SEO campaign.
Always have a line of communication open between you and your SEO company. Open communication is key.
To start, share with them what you WANT and what you EXPECT. This way, there will be no confusion.
Don’t be afraid to do your own research before hiring an SEO company to take over. You rather wait and find the right fit instead of wasting your money and risking the integrity of your website by working with an SEO company that doesn’t know what they are doing.
Online reviews and the overall reputation of an SEO company will help you decide on which one to choose. Ask around other small companies and check into to see what type of plan your competition is using.
Remember, you must be patient as SEO magic doesn’t happen overnight.
It takes time to see SEO results. But with consistent work improving your site for SEO with all of the services your firm has to offer, you will be able to reap the benefits of excellent SEO.